The Hospitality Sales Marketing Association International on Tuesday honored Destination Niagara USA with a Gold Adrian Award for web design and development excellence during the 61st annual Adrian Awards Gala in New York City. Attended by more than 1,000 hospitality, travel, and tourism marketing professionals, the Adrian Awards is the largest and most prestigious global travel marketing competition.

Last March, Destination Niagara USA launched a new brand for Niagara Falls USA which included a completely redesigned, mobile responsive website with updated imagery, video and content that reflects messaging meant to invoke a sense of discovery and bring to life the thrills that can only be found in Niagara Falls USA.

“I am extremely proud that our organization has been honored with this prestigious hospitality industry award,” said John Percy, president CEO of Destination Niagara USA.”The website we launched nearly a year ago along with the new brand reflects everything that makes

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