Color is a staple design element we see everywhere in our lives such as on every website we visit or app we use. Right now you’re seeing the colors of Designmodo. If you’re reading this article on a “read it later” kind of app you’re seeing the colors of that app. No brainer. The thing is, each year we see a lot of design trend predictions and they never fail to include color.

Over time, designers have used color more boldly and more strategically. Sometimes it is used to give a specific element more attention, sometimes to tell a better story and sometimes to enhance the brand experience.

Let’s talk about some of those examples.

Create a Strong Background

A few years back there was a tremendous trend of bold backgrounds. I still see examples like that today. In a good design, a colorful and powerful background can be a good move

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