Growing any business is, well, tough business. You’ve got your hand in every pot while simultaneously wearing every hat. You’re worrying about marketing strategies, product creation and growth plans, all in the same day.

Related: 39 Quick Ways to Increase Your Website’s Conversion Rate

With so many ongoing tasks, it can be far too easy to let a little thing like digital presence fall by the wayside. However, that would be a grave mistake.

The Harvard Business Review recently conducted a study on what exactly makes people want to complete a purchase from a particular website, and the results were a resounding “trustworthiness.” By making consumers feel safe, comfortable and at ease when they visit your online destination, you stand a much higher chance of not just encouraging them to complete a purchase, but convincing them to become longtime users.

A strong website design is

Article source: https://www.entrepreneur.com/article/309034

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