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NEW YORK, July 2, 2018 /PRNewswire-iReach/ — Lounge Lizard is globally recognized as a top New York web design firm within the web design and development industry. Lounge Lizard’s brandtenders are creative, tech-savvy, and passionate in developing innovative strategies that drive conversion for both startup and established clients of all industries, making them the “best of breed since 1998.”

Behavioral data has become extremely useful when it comes to gaining insights and information that will improve customer interactions and retention. You need to understand what motivates customers, what their actions are, the order they take those actions, and how separate groups react to the same scenario. That is why every business should be tracking an analyzing data about all of their customers. But what metrics should you be tracking and why?

Article source: http://news.sys-con.com/node/4288876

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