Based on a persona that I have, I need to say which website functionality of a mobile purchase website would be important for that user. But I want to know:

1) What is functionality in web design? Examples
2) How to integrate the functionality into website?
3) Where can I learn basics about website functionality etc?

Can someone help me out with this?

Article source: https://www.sitepoint.com/community/t/what-is-functionality-in-webdesign-and-features-to-implement-it/295084

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